What it is

A chic and vibrant luxury hotel in the heart of Auckland, offering bold design, impeccable service, and panoramic views of the city and harbor.

What it isn't

A conventional, understated hotel. SO/ Auckland is a playful and stylish property that stands out with its avant-garde interiors and energetic atmosphere, catering to travelers seeking a unique and memorable experience.

What we think

SO/ Auckland is a masterpiece of modern design and luxury, redefining the hospitality scene in New Zealand’s largest city. Located in the bustling Britomart district, the hotel offers easy access to Auckland’s waterfront, top attractions, and vibrant nightlife. The rooms and suites are sleek and edgy, with cutting-edge technology and stunning views of the city or Waitematā Harbor. The hotel’s signature restaurant and rooftop bar are standout features, serving innovative cuisine and creative cocktails with a backdrop of spectacular cityscapes. The spa and wellness facilities provide a tranquil escape, while the playful design touches and curated experiences make every moment at SO/ Auckland unforgettable.

You're here because

You’re looking for a luxury hotel that combines bold style, energetic vibes, and a prime location in the heart of Auckland.

The Moment

Imagine sipping a crafted cocktail on the rooftop terrace as the sun sets over the harbor, the city lights beginning to twinkle below. It’s the perfect mix of urban energy and serene beauty.

Restaurants & Bars

Harbour Society - Seasonal, grill-centric dishes with panoramic city views

HI-SO - Sleek rooftop bar serving creative cocktails

MIXO - Stylish lobby bar ideal for meeting friends

Javalab Café - Parisian-inspired café with house-made offerings

Location

Nestled in the Britomart district, SO/ Auckland is steps away from Auckland’s waterfront, shopping, and dining hubs.